Choosing the Right Product
Choosing the Right Product
When you first start your online business, the
first and most obvious question you will ask
yourself is…what am I going to sell?
Points to consider when deciding the answer to that
question are:
· Is it light and easy to ship?
· Is it a digital good that is downloaded (e-
book or software)?
· Is it perishable or fragile?
· Does it have to be seen and held (designer
fabrics, perhaps)
· Is there enough demand to make your venture
profitable?
· Does it have little competition from large
online companies (niche products)?
The last two characteristics are the ones that
can be
OR
OR
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